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Sweet Hibiscus Curl Activating Lotion

£ 17.00

A botanically packed curl styling cream formulated to activate your curl shape, and reveal your pattern without any crunch. It is a frizz-combating formula, and glides smoothly, nourishing enough to add body and shine.

Perfect for your wash & go's, twist outs and braid outs, this curl essential delivers instant curl enhancement, leaving coily and curly styles smooth and bouncy with immense shine and soft hold.

“Amazing! This product is a must on wash day! I also use it regularly to refresh my curls - it makes such a difference and my curls have really taken shape!'' — Customer Review

How To Use
Ingredients

Section hair, and apply to damp hair to encourage softer, defined curls or apply to hair during the week for a curl pick-me up. Use together with the Sweet Hibiscus Curl Defining Gel for extra definition.
KEY INGREDIENTS:

SWEET ALMOND OIL
nourishes

HIBISCUS
creates glossiness

SOY PROTEIN
strengthens and holds moisture

BURDOCK ROOT
softens and defines

COCONUT OIL
adds shine and protects

FULL INGREDIENTS:
Aqua (Distilled Water), Behentrimonium Methosulfate*, Hydroxypropyltrimonium (Honey), Cocos Nucifera (Coconut) Oil, Cetearyl Alcohol, Butyrospermum Parkii (Shea Butter), Olea Europaea (Olive) Fruit Oil, Cetyl Alcohol, Hydrolyzed Soy Protein, Hibiscus Sabdariffa (Hibiscus) Flower Extract, Nelumbo Nucifera (Lotus) Flower Extract, Ricinus communis (Castor) Seed Oil, Butylene Glycol, Hydroxyethylcellulose*, Arctium Lappa (Burdock) Root Extract, Rosmarinus Officinalis (Rosemary) Leaf Extract, Hydrolyzed Wheat Protein, Calendula Officinalis (Calendula) Extract, Benzyl Alcohol, Panthenol (Pro-Vitamin B5), Potassium Sorbate, Sodium Benzoate, (Tocopherol) Vitamin E, Citric Acid, Citronellol**, Geraniol**, Limonene**, Linalool**, Citral, Natural Aroma***

*derived from coconut or natural gum
**natural component of essential oils
***100% natural essential oils

No artificial fragrances, colours, silicones, sulfates, parabens and mineral oil. Cruelty free. Made for all curl types.
Honey is a natural antioxidant, rich in vitamins and minerals, so it leaves hair shinier and feeling softer. It seals in moisture, adds thickness to hair and helps achieve more moisture.

Coconut Oil helps to restore the protein from inside the hair, making smooth and shiny. It promotes silky curls without greasy or weighed down hair, adding the perfect amount of sheen and smoothness to tame unruly hair. It will not only smooth away flyaways and frizz, but will also create a protective barrier to shield your hair strands from harsh elements.

Olive Oil has a major moisturizing effect, adds softness and strengths hair from the root to the tip. It penetrates the hair strand, nourishing it from the inside as it locks moisture in. As the olive oil penetrates the hair shaft, it feels softer and smoother.

Hydrolyzed Soy Protein is a water-soluble protein derived from soy that strengthens and mend hair fibers. It increases hair’s ability to hold moisture while adding shine and smoothness.

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Sweet Hibiscus Curl Defining Gel

£ 16.00

A curl defining gel that interacts with each individual hair strand to add body, control and shine. Formulated with our deeply nourishing blend of pure botanicals. Panthenol and rice protein provide extra conditioning, while pure marshmallow root delivers unprecedented slip, and Sweet Almond adds shine, leaving curls healthier, defined and more enhanced.

It is perfect for your wash & go's, twist-outs, up-do’s, ponytails, roller sets and more. Our alcohol-free, botanical curl formula encourages instant curl and coil formation, reduces frizz, adds instant slip and softness for your ideal style!

“I used this gel in conjunction with the Curl Activating Lotion and I was blown away by the results. I haven’t seen my curl pattern enhanced like this since months. Even after days since my wash day I still have really defined curls.'' — Customer Review

How To Use
Ingredients

Distribute evenly on wet or damp hair. Allow hair to dry. A hooded dryer, or a diffuser may also be used for faster drying.
Can be used alone or with the Sweet Hibiscus Curl Activating Lotion for extra moisture and curl support.
KEY INGREDIENTS:

SWEET ALMOND OIL
nourishes

HIBISCUS
creates glossiness

RICE PROTEIN
creates volume

MARSHMALLOW ROOT
softens and defines

FULL INGREDIENTS:
Aqua (Distilled Water), (Vegetable) Glycerine, Citrus Peel Pectin, Xanthan Gum, Althaea Officinalis (Marshmallow Root) Extract, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Vitus Vinifera (Grapeseed) Oil, Hibiscus Sabdariffa (Hibiscus) Flower Extract, Hydrolyzed Rice Protein, Polysorbate 20, Nelumbo Nucifera (Lotus) Flower Extract, Arctium Lappa (Burdock) Root Extract, Citric Acid, Rosmarinus Officinalis (Rosemary) Leaf Extract, Calendula Officinalis (Calendula) Extract, Benzyl Alcohol, Panthenol (Pro-Vitamin B5), Potassium Sorbate, Sodium Benzoate, Citronellol*, Geraniol*, Limonene*, Linalool*, *Citral, Natural Aroma**

**100% natural essential oils
*Natural component of essential oils

No artificial fragrances, colours, silicones, sulfates, parabens and mineral oil. Cruelty free and Vegan. Made for all curl types.
Marshmallow Root comes from a plant native to Africa that has been used for centuries to prepare herbal treatments. It has moisturizing and soothing properties that make it effective for revitalizing hair. The mucilage in marshmallow root binds with hair proteins and makes the strands appear thicker and more defined, acting as a natural conditioner.

Sweet Almond Oil helps damaged and dull hair become shinier & stronger. It's lighter than many other oils, which makes it excellent for leave-in protection. Because of its lightness, it is also excellent for finer hair that gets easily weighed down. It contains proteins and vitamins A, B and E, all of which help add shine to dull, dry hair, working as a sealant.

Grapeseed Oil comes from the seeds of wine grapes. This oil is rich in antioxidants, has a light texture and won’t weigh hair down. This means it's perfect for those with even the finest, thinnest hair. It works as a natural de-frizz and cuticle sealer to help lock in moisture, tame frizz, and combat split ends.

Hydrolyzed Rice Protein amazingly increases hair volume, since it naturally contains both positively and negatively charged amino acids. Hair is negatively charged. The positively charged amino acids in this protein bond with the negatively charged hair structure and the additional negatively charged amino acids repel each other, creating a volumizing effect.

Burdock Root Extract which is extracted from the leaves and roots of the Burdock plant, contains mucilage and essential fatty acids to help hair retain moisture long term.

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African Citrus Superfruit Shampoo

£ 16.00

Give your curls a clean start with our energising African Citrus Superfruit Shampoo.

This botanical shampoo for curls creates a deeply invigorating lather to gently clean your curls and rid it of impurities and build-up, while revitalising curls and restoring its shine and vitality. A natural infusion of coconut-derived cleansers, strengthening wheat proteins and scalp balancing Tangerine fruit oils all work to leave your scalp feeling fresh, clean, and fragrant!

“Best natural shampoo! I used this shampoo for the first time yesterday and all I can say is WOW! My hair is shiny, soft, curly & beautiful! Thank you for creating a great all-natural product!” — Customer Review

Benefits
How To Use
Ingredients

This therapeutic, invigorating shampoo for curls is botanically infused with nourishing Sweet Almond Oil and Argan Oil with a blend of pure citrus fruit oils, rich in Vitamin C, to regulate the production of natural oil and restore the balance of the scalp. Its energetic citrus aroma is refreshing, which is exactly how your scalp will feel!
Wet hair thoroughly. Apply a generous amount of the cleanser to your fingertips and massage well into scalp. Allow scalp to be cleansed first, ensuring dirt and build-up is rinsed out thoroughly with warm water.
KEY INGREDIENTS:

ARGAN OIL
adds radiance and shine

GRAPESEED OIL
adds radiance and shine

SWEET ORANGE OIL
vitamin c rich, balances and soothes scalp

ALOE VERA POWDER
softens and moisturises

FULL INGREDIENTS:
Aqua (Distilled Water), Caprylyl/Caprylyl Glucoside*, Cocamidopropyl Betaine*, Vegetable Glycerine, Hydrolysed Wheat Protein, Aloe Barbadensis (Aloe Vera) Leaf Powder, Xanthan Gum, Citric Acid, Argania Spinosa (Argan) Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Benzyl Alcohol, Sodium Benzoate, Potassium Sorbate, Proprietary Blends of Citrus Aurantium Dulcis (Sweet Orange) Peel Oil, Citrus Tangerina (Tangerine) Peel Oil, Limonene**, Linalool**, Citral**

*derived from coconut
**natural component of essential oils

No silicones, sulfates, artificial fragrances, mineral oils or artificial colors. Vegan and Cruelty free. For all curl types.
Infused with a proprietary blend of steam distilled citrus fruit oils, high in Vitamin C, which help the scalp regulate its production of natural oil, sebum.

Tangerine Fruit Oil Citrus essential oils provide exceptional purifying benefits to scalp as they clean and deodorise. Naturally soothes dryness of the scalp and dandruff.Sweet Orange Fruit Oil - Similar to citrus oils, it is rich in Vitamin C, it dilates the blood capillaries to enhance nourishment to the follicles as a way to strengthen the hair roots and stimulate their growth.

Aloe Vera Applies a protective barrier slowing down the evaporation of the natural moisture in the hair to the outside atmosphere. It contains Lignins which is a property that provides Aloe Vera with its deep penetrating properties.

Argan Oil Natural antioxidants present in Argan oil strengthen the hair by repairing damage. Many external and internal agents like heat, over styling and oxidization damage the hair. Vitamin E present in Argan oil is very useful in restoring the natural hair and renewing and repairing the damage caused by heat, over styling and oxidization damage.

Sweet Almond Oil contains a high concentration of vitamins A, B and E, all of which help add shine and brightness to dull, dry hair. Additionally, fatty acids omega 9, 6 and 3 help to reflect damaging UV rays and protect hair from the sun. This helps prevent the dullness that comes from hair that is very dry.

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African Citrus Superfruit Hair Oil

£ 25.00

Trying to decide which oil you want to start using on your hair and scalp next? Pollution, stress and a build-up of quick-fix styling products all impact on the quality of our hair.

We bring you a truly nourishing hair oil without silicones such as cyclopentasiloxane. Instead, this concentrated hair wellness blend is fortified with fruit oils of Tangerine, Papaya, Avocado and Watermelon, helping your curls retain moisture, whilst enveloping each strand in an invisible, non-greasy, protective layer. It leaves curls feeling softer and shiny while giving off the sweetest, invigorating scent found in no other hair product.

This concentrated blend is made with African Saharan plant oils of Jojoba, Kalahari, Crambe and Baobab, prized for their antioxidant richness and UV-protective properties to restore hair's natural sheen. An essential for daily curl protection.

“Wonder oil. This oil is amazing. I've used it as a pre poo, I've used it for the LOC method and for my scalp massage and it literally works well with every situation.'' — Customer Review

Benefits
How To Use
Ingredients

As a multi-tasking hair saviour, it can be used as an overnight hot oil treatment, a pre-poo treatment, a frizz taming serum and it also works brilliantly as a defense against damages caused by the sun, sea and chlorinated water.
1. SEALING - 10+ Antioxidant-rich oils instantly seal in moisture
2. SMOOTHENING - Enhances natural sheen to create high shine and silkiness whilst reducing frizz
3. PROTECTING - Effective protection from harmful UV rays and heat, such as straighteners and hair dryers.
4. PROMOTES GROWTH - Vitamin C-rich fruit infusion balances and purifies the scalp
5. BALANCING - Naturally soothes dry and itchy scalp
6. The perfect multi-tasking formula for dry, dull, and damaged hair and scalp
Instantly Add Shine and Reduce Frizz: Apply a few drops, and warm oil between your palms and apply unto clean wet or dry hair to seal ends and add shine. Use on finished style to add shine and softness.

Therapeutic Scalp Massage: To absorb all the active benefits in the oil, apply oil starting from the scalp (take a deep breath while breathing in the therapeutic aroma, that will calm your nerves, and relieve stress) massage into hair/scalp to stimulate the hair follicles. Cover hair with plastic cap. Let sit for 30 minutes or overnight.

Bonus Tips: Use as a pre-poo treatment by applying it to sections of your hair. Place a shower cap for 30 minutes then proceed to shampoo. Prep-poo is an extra step in wash day to protect your natural oils against moisture loss, breakage and the stripping effect during the shampoo process. You can also add a few drops to your favorite shampoo or deep conditioner to impart extra softness, moisture, and promote healthier hair.

Sun / Sea / Water Protection: Generously apply oil to hair to coat the hair shaft. Twist hair up in individual sections and you are good to go!

Infused with a proprietary blend of steam distilled citrus fruit oils, high in Vitamin C, which help the scalp regulate its production of natural oil, sebum.

A blend of cold-pressed African oils, including: Jojoba Oil which balances the hair oil if there is too much sebum build-up on the scalp and dissolves and removes it therefore keeping the scalp and hair in harmonious balance.

Baobab Oil comes from the Baobab tree, native to Africa, which blooms once a year. This rare oil warms well, and is known for its hair repairing properties as it contains one of the highest levels of antioxidants that protects hair from sun damage and heat styling damage.

Manketti Oil comes from the nuts of the Mongongo fruit trees that can be found in the deep sands of the Kalahari and is tough in nature, as it can survive droughts and massive ranges in temperatures. It is valued for centuries for its nutritive value and environmental protective properties.

Kalahari Oil contains a high level of copper which helps the production of melanin and is responsible for keeping hair color intact.

Papaya Oil is extracted from the sweet and delicious papaya fruit seeds. It helps to repair split ends and is known to restrict dandruff and protects from ultraviolet rays, making it an all-natural sunscreen.

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Organic Rose & Honey Cream Shampoo

£ 16.00

This luscious, easily absorbed shampoo is what your curls have been craving for. Rich in moisturising oats, organic rose flower water and honey, and packed with Pro-vitamin B to hydrate dry and dehydrated curls while cleansing your curls.

The Organic Rose & Honey Cream Shampoo strengthens, moisturises, improves manageability and reduces breakage while delivering botanical extracts and nutrients to the hair shaft.

“This shampoo is soft and hydrating, perfect for my dry hair.” — Customer Review

“I love how moisturizing this shampoo feels on my hair, it revives my curls when I need it most. It adds a nice bouncy and soft feel.” — Customer Review

How To Use
Ingredients

Wet hair thoroughly. Apply a generous amount of the cleanser to your fingertips and massage well into scalp. Allow scalp to be cleansed first, ensuring dirt and build-up is rinsed out with warm water. Rinse out, and apply more to the length of hair if necessary. Follow up with the Organic Rose & Honey Cream Conditioner for added moisture.
KEY INGREDIENTS:                                       

ORGANIC ROSE WATER
hydrates

HONEY
softens and conditions

CAMELLIA OIL
adds shine

OAT SILK
reduces frizz and flyaways

 
FULL INGREDIENTS:
Aqua (Distilled Water), Cocamidopropyl Betaine*, Sodium Cocoyl Isoethanoate*, (Vegetable) Glycerin, Glycol Distearate, Decyl Glucoside*, Rosa Damascena (Organic Rose Damask) Flower Water**, Hydroxypropyltrimonium (Honey), Camellia Oleifera (Camellia) Tea Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Avena Sativa Meal (Oat Silk) Extract, Hibiscus Sabdariffa (Hibiscus) Flower Extract, Hydroxyethylcellulose*, Japonica (Honeysuckle) Flower Extract, Citric Acid, Passiflora Incarnata (Passionfruit) Extract, Chamomille Recutita (Matricaria) Powder Extract, Litsea Cubeba (May Chang) Flower Oil, Benzyl Alcohol, Xanthan Gum, Potassium Sorbate, Sodium Benzoate, (Tocopherol) Vitamin E, Benzyl Benzoate**, Benzyl Salicylate**, Linalool***, Citral***, Geraniol***, Limonene***

*derived from coconut or natural gum
**organic ingredient
***natural component of essential oils 

No silicones, sulphates, mineral oil, artificial fragrances or artificial colors. Cruelty free. Made for all curl types.
Honey has antibacterial and antiseptic qualities and helps to keep the scalp clean and bacteria-free. This also helps to prevent dandruff and itchiness on the scalp.

Organic Rose Flower Water is a natural PH-balancer of the scalp, helping to reduce oiliness and dandruff. It nourishes the scalp, and soothes the effects of heat and pollution.

Camellia Green Tea Oil is an antioxidant which strengthens and conditions the hair. The rich supply of oils coat the hair strands and moisturize the scalp, helping eliminate dandruff while preventing breakage and split ends. Its ability to nourish and moisturize the scalp and roots gives them strength and reduces dryness.

Oat Silk is full of vitamins and minerals and its active ingredients help reduce hair breakage and split ends by smoothing the cuticles. It can hydrate and revitalize dry, damaged hair.

Hibiscus Flower has natural surfactants that cleanse, soothes and cools the scalp. The saponins and organic acid in Hibiscus promote not only cleansing but also shedding of dead skin cells. It helps prevent hair fall and fosters hair growth.

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Organic Rose & Honey Cream Conditioner

£ 19.00

A powerful blend of nourishing plant oils that sink deep into your hair to moisturise from the inside out, and protect from the outside.

The Organic Rose & Honey Cream Conditioner combines nature's most moisture replenishing actives including organic Rose Water and Aloe Vera Powder, with a botanical combination of many beneficial & essential nutrients for dry and damaged hair, and it smells so good. Tend to your hair, it's thirsty!

This conditioner combines the antioxidant benefits of Camellia Green Tea along with 9 other oils and butters, including Camellia Oil, Avocado Oil, Olive Oil, with Shea Butter to strengthen and restore moisture back to dry strands.

“My curls are soft and more defined than they ever have been. Plus, I've only ever needed to use a 50p-sized dollop, compared to years smothering my hair in conditioner, so hopefully this should last a good long while.” — Customer Review

“Once you leave it in for 15 minutes, the hair is well hydrated and you can feel the moisture.” — Customer Review

How To Use
Ingredients

After shampooing, gently blot excess moisture from hair. Apply conditioner to hair with a focus on the ends. Place a shower cap and leave on for 10-15 minutes, then rinse out thoroughly with water and style as usual.
KEY INGREDIENTS:

AVOCADO OIL
replenishes and softens

SHEA BUTTER
nourishes

ORGANIC ROSE WATER
hydrates

HONEY

adds slip and softness

OLIVE OIL
adds shine

ALOE VERA POWDER
infuses moisture

FULL INGREDIENTS:
Aqua (Distilled Water), (Vegetable) Glycerin, Cocos Nucifera (Coconut) Oil, Behentrimonium Methosulfate*, Hydroxypropyltrimonium (Honey), Rosa Damascena (Organic Rose Damask) Flower Water**, Behentrimonium Chloride, Glyceryl Stearate, Polyglyceryl-6 Palmitate/ Succinate, Olea Europaea (Olive) Fruit Oil, Cetearyl Alcohol, Butyrospermum Parkii (Shea Butter), Cetyl Alcohol, Butylene Glycol, Persea Gratissima (Avocado) Oil Camellia Oleifera (Camellia) Tea Oil, Prunus Amygdalus Dulcis (Sweet Almond) Oil, Macadamia Integrifolia (Macadamia) Oil, Abyssinica (Crambe) Seed Oil, Cananga Odorata (Ylang Ylang) Flower Oil, Aloe Barbadensis (Aloe Vera) Leaf Powder, Panthenol (Pro-Vitamin B5), Sodium Benzoate, Potassium Sorbate, Litsea Cubeba (May Chang) Flower Oil, Benzyl Alcohol, Tocopherol (Vitamin E), Citric Acid , Benzyl Benzoate***, Benzyl Salicylate***, Linalool***, Citral***, Geraniol***, Limonene***

*derived from coconut **organic ingredient
***natural component of essential oils

No artificial fragrances, colours, silicones, sulfates, parabens and mineral oil. Cruelty free. For all curl types.
Avocado Oil is great for moisturizing dry, brittle, and damaged hair. It contains many nutrients such as vitamins A, B, D, E, protein, amino acids, iron, copper, magnesium, and folic acid, which are all beneficial for nourishment and hair growth. It's one of few oils that can actually penetrate the hair shaft and moisturize it, rather than sitting on top and coating hair.

Shea Butter nourishes the scalp and hair. It slows down the aging process and helps to decrease hair loss. The butter softens as it repairs hair follicles, making hair more manageable. It also protects hair against heat damage.

Organic Rose Flower Water contains vitamins A, B3, C and E which nourish the scalp and promote hair growth. Rehydrating the scalp, it helps restore dry hair, while it fights frizz and adds shine, leaving hair shiny and soft to touch.

Olive Oil adds immense softness and strengthens hair by penetrating the hair shaft and preserving moisture. It helps to keep split ends at bay by nourishing and softening the hair from the inside as it locks moisture in.

Aloe Vera Powder softens and conditions the hair, helping to restore shine and vitality. It contains proteolytic enzymes which rejuvenate hair while giving it more elasticity. This helps to prevent breakage, which is key when trying to grow out hair.

Camellia Oil works perfect for dry hair as it smooths down the hair cuticle and promotes shiny hair. Camellia oil (tea seed oil) forms a protective barrier around hair, which prevents it from drying out.

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Organic Rose & Honey Leave-in Detangler

£ 19.00

A botanical detangling conditioner that adds softness and slip to hair to release knots and tangles to make combing and styling manageability easier. It also serves as a leave-in moisturiser with a blend of Coconut and Calendula Oils, perfect for restoring hair's healthy moisture balance.

This moisturising leave-in conditioner is powerfully fortified with Organic Rose Damask Water, and infused with Honey, Sunflower, Oat, Marigold and Vitamin B to smoothen the cuticle, add shine, definition and ease manageability, whilst promoting hair softness. It helps the comb and fingers glide through hair, leaving it tangle-free and protected from breakage. A great detangling solution for all textures.

“The best detangler I've ever used and I’ve tried many. A little goes a long way and smells lovely too.” — Customer Review

Benefits
How To Use
Ingredients

- DETANGLES - Formulated to instantly smoothen the hair cuticle and remove knots, snarls and tangles from wavy, curly and kinky-textured hair.
- SMOOTHENING - Vitamin B (Panthenol) enhances natural sheen on the cuticles to create high shine and silkiness while reducing frizz and preventing more knots and tangles from forming.
- DAILY CONDITIONING - Rose Water adds moisture, slip and shine back into the hair for everyday moisture without weight.
Detangle: Part a small section of hair and apply product with a focus on areas that are more prone to tangles and knots. Finger detangle or comb through section with a wide-tooth comb, starting at the bottom, moving upward, until the comb or fingers glide through hair from roots to ends.

Condition: Can also be used as a daily no-rinse conditioner between washdays and after washing hair. Apply to restore moisture and PH balance back to hair after washing hair with our African Citrus Shampoo.

Use as often as needed on wet or dry hair.
KEY INGREDIENTS:

ORGANIC ROSE WATER
instantly hydrates

HONEY
softens and conditions

COCONUT OIL
adds shine

OAT SILK
reduces frizz and flyaways

YLANG YLANG
balances scalp

FULL INGREDIENTS:
Aqua (Distilled Water), Rosa Damascena (Organic Rose Damask) Flower Water*, Behentrimonium Methosulfate***, Hydroxypropyltrimonium (Honey), Cocos Nucifera (Organic Coconut) Oil*, Cetearyl Alcohol, Panthenol (Pro-Vitamin B5), Calendula Officinalis (Calendula) Flower Extract, Cananga Odorata (Ylang Ylang) Flower Oil, Phenoxyethanol, Ethylhexylglycerin, Vegetable Glycerin, Avena Sativa Meal (Oat Silk) Extract, Sodium Benzoate, Potassium Sorbate, Litsea Cubeba (May Chang) Flower Oil, Tocopherol (Vitamin E), Benzyl Benzoate**, Benzyl Salicylate**, Linalool**, Citral**, Geraniol**, Limonene** 

*organic ingredient **natural component of essential oils  ***derived from coconut

No silicones, sulphates, mineral oil, artificial fragrances or artificial colors. Cruelty free. For all curl types.
Rose Damask Flower Water is created from the first steam distillation of roses. ''The Queen of Flowers'', rose is stimulating, centering and uplifting. Since the ancient times, Rose water has claimed to be highly prized for its source of perfume, medicinal use, and nutritional properties, leaving a sweet soft scent in the hair when used noticeably. Rose water is a well known hair loving botanical that stabilises your hair’s pH level and aids in repairing hair’s damaged porosity. It naturally conditions dry hair because it is rich in flavonoids and vitamins A, B3, C, D, and E.

Oat Silk Extract is derived from fine flour oat, and provides a luxuriant silky feel with natural lipid and antioxidant content. It thickens hair and aids frizz reduction.

Panthenol (Pro-Vitamin B5) is a derivative of vitamin B5 and is known as a provitamin. Panthenol is a naturally-occurring ingredient that adds several beneficial properties to hair care formulations. It spreads evenly on the surface of hair strands, forming a smooth film on the surface of the cuticle, which imparts gloss and shine.

Sunflower Oil is known to have high levels of Oleic Acid, which is an Omega 9 acid. This Omega 9 acid is known to be one of the essential acids that are needed to be a part of your diet as it can stimulate natural hair growth. This Omega 9 acid is also responsible in preventing brittle hair and also hair loss. Sunflower is known to be packed with Vitamins A, B, C, E, potassium, iron and calcium that are very beneficial for hair health and growth.

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Jasmine Oasis Hydrating Hair Mist

£ 16.00

O a s i s — a fertile spot in a desert, where water is found.

Floral Hydration is formulated with the best nature has to offer dry hair! Hydrate thirsty hair with a botanically active infusion of floral essences: Organic Rose Flower Water, Aloe Vera and bioactive flower oils of Lavender, Jasmine and Sandalwood. Curls transform from dry and brittle to instantly softened with one spritz.

Unlike spraying hair with tap water or hard water which contain chlorine and various metal minerals, this botanical mist moisturises your curls the way nature intended. Your hair generously receives all the potent benefits, without build up from additional synthetic additives.

“This moisturising spray is so lightweight and hydrating. It made my hair feel so soft for days and that is without using it to refresh! I found it works really well spraying it on washed and conditioned hair to add that extra moisture and your hair stays soft for days after wash day!” — Customer Review

Benefits
How To Use
Ingredients

- HYDRATION - Replenishes moisture and instantly conditions dry curls using plant nutrients
- SOFTENING - Rose Water and Aloe Vera soften and reduce brittleness
- CURL ACTIVATION - Perfect for activating and volumising curls throughout the week with low reversion
- SOOTHING - Lavender and Sandalwood soothe the scalp
- The perfect solution for dry, dehydrated hair.
Hydrate your curls: Shake before use and spritz hair and massage in to add much needed moisture with a focus on dry ends.

Refresh your curls: Apply lightly over hair to revitalise and refresh your twist outs, braids outs and to re-activate your third or fourth day hair. Follow up with the African Citrus Bloom Oil to seal in the moisture.

The perfect solution for dry, dehydrated hair.
KEY INGREDIENTS:

ORGANIC ROSE WATER
hydrates hair

ALOE VERA POWDER
replenishes moisture

WHITE JASMINE OIL
purifies the scalp

LAVENDER OIL
soothes the scalp

HONEY
softens hair

VITAMIN E
antioxidant

FULL INGREDIENTS:
Aqua (Distilled Water), Rosa Damascena (Organic Rose Damask) Flower Water*, Honey (Hydroxypropyltrimonium Honey), Vegetable Glycerine, Pro Vitamin B (Panthenol), Potassium Sorbate, Sodium Benzoate, Aloe Barbadensis (Aloe Vera) Powder, Phenoxyethanol, Polysorbate 20, Citric Acid, Proprietary Blend of Jasminum Officinale (Jasmine) Flower Oil, Lavandula Angustifolia (Lavender) Flower Oil, Amyrisbal Samifera (Sandalwood) Bark Oil, Limonene**, Linalool**, Benzyl Alcohol**, Citral**, Citronellol**, Coumarin**, Geraniol**

*organical ingredients
**natural component of essential oils

No artificial fragrances, colours, silicones, sulfates, parabens and mineral oil. Cruelty free.
Aloe Vera has magical properties for the hair, it serves as a moisturizing conditioner by penetrating the roots with ease. In addition, it creates a protective barrier that traps the natural moisture of the hair and prevents its evaporation. It contains Lignins which is a property that provides Aloe Vera with its deep penetrating properties.

Organic Rose Flower Water is created from the first steam distillation of organic roses. Because of the similarity in the pH of rosewater and healthy hair, rosewater helps to balance hair’s pH and sebum (natural oil) production.

The natural healing properties found in exquisite Jasmine Oil aid in reducing scalp conditions such as dandruff and purify the scalp of bacteria and build up. This exquisite oil contains a delightful, divine aroma that is uplifting.

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Coconut Mint Curl Refresh Clay Wash

£ 22.00

Ready to give your scalp and hair a clean break the natural way?

Say hello to our scalp soothing clay-based clarifying wash that is specially formulated for curls, kinks and coils. Cut the time you spend on washday in half with our unique 2-in-1 clarifying yet conditioning clay treatment to press reset on your curls. Nature's most powerful earth clays purify the scalp and curls of build-up, while fruit powders of organic Coconut and Banana protect and condition overworked strands.

Our unique cleansing formula is infused with Peppermint and Eucalyptus oils. It gently clarifies, bringing shine, definition and vitality back to each strand. Hair needs to be cleansed naturally without stripping it of essential moisture and proteins.

“I love this product. It removes all product build-up without drying your curls. My curls have never been as defined and shiny as when I use the Clay Wash - just amazing.'' — Customer Review

Benefits
How To Use
Guide
Ingredients

- Clay minerals purify and exfoliate the scalp, while absorbing excess dirt, flakiness and build-up
- Organic & pure banana and coconut intensely softens curls and add shine
- Micro minerals in clays and mint oils stimulate scalp and promote hair growth
- Visibly enhances curl definition and encourages curl responsiveness to products
In a small bowl, mix 2 tbsp of the powder with 6 tbsp of warm water to freshly activate the treatment. Apply to hair and roots, and let sit on hair for 10-15 minutes under a plastic cap. Then rinse out thoroughly with warm water and be amazed!

Tip: For best results apply on damp, already detangled hair and apply to twisted sections. Cover shoulders with towel.

Please note: The Clay Wash is not suitable for colour-treated hair.
How is the clay wash different from other cleansing products?
Our Curl Refresh Clay Wash is a pure, all-natural, clay-based clarifying treatment to help press reset on your curls. Our unique formula is concocted with earth softening clays, sweet conditioning fruits and stimulating organic essential oils for all curl types: curls, kinks and coils. It contains no synthetic petrochemicals, artificial fragrances, sulphates, silicones, surfactants/detergents, soap or wax to leave a residue on the hair or scalp. As the Clay Wash contains no soaps or foaming agents, there will be no lather at all. It is formulated with Bentonite clay, an incredibly powerful clay, possessing a negative charge (anionic). It has the ability to remove positively charged (cationic) conditioners and products that can build up on the hair and scalp. Micro molecules supercharge absorption power, pulling oils, toxins, heavy metals and impurities and stimulating blood flow.

It does double the job: Our clay-based cleanser is the perfect deep clean detox and curl reset formula that cleans your curls gently without stripping curls of essential moisture and proteins.

Where in my curl routine does a clay wash go? Before shampoo and conditioning? Instead of shampoo?
The clay wash is used to clarify the hair and scalp, in place of a shampoo. One of the great things about using a clay wash is that it's optional to follow up with a conditioner. When used alone it can leave curls soft, shiny, and nicely detangled. Whether you do, or do not follow up with a conditioner is a preference. See how your curls feel afterward.

When and how often should you use the clay wash?
Use it to clarify your hair and scalp, when hair feels dirty, heavy and weighed down with build-up and the scalp feels the same and is flaky. This can be used every 3-4 weeks, to give yourself a break from gentle shampoos, in place of harsher sulfate-based clarifiers.

How much of the formula do I use to wash my hair?
Depending on your hair needs and length, you will use an average of 2-3 tablespoons of clay formula for each wash.

Is it suitable for use on colour-treated hair?
Clay containing products are not usually recommended for colour-treated hair since the absorption may remove chemical treatments. We recommend patch testing before use.

What is the detox period?
A consideration when transitioning to natural haircare products is the use of silicones and sulfates in many commercial haircare brands. Silicone and other artificial substances coat the hair much like plastic to give it slip and shine. If you have been using commercial shampoos or conditioners containing silicones, sulfates and other harsh chemicals for a long time, your hair will benefit from a detox. The absence of harsh detergents and chemicals combined with the goodness of natural clay means that after three months of regular use, you should find that your curls will feel naturally softer after a clay wash.

Bentonite Clay - Nature's most powerful healing clay rich in scalp soothing minerals, binds to toxins, excess oil and debris. We only use unrefined, sun-dried Bentonite Clay.

Morrocan Rhassoul Clay - Rhassoul Clay contains scalp nourishing minerals of silica, magnesium, potassium, calcium and superior absorption properties. It’s been shown to be effective at detoxifying, absorbing oils and removing dead skin cells. It comes from deep beneath the Atlas Mountains of Morocco. The use of Rhassoul Clay dates back over a thousand years, used by those of high status in ancient Rome and Egypt. We use naturally quarry mined, sun-dried and untreated.

Organic Coconut Powder - The vitamins and essential fatty acids naturally found in coconut oil nourish the scalp and help to remove sebum build-up from hair follicles. Our organic Coconut power adds luster, shine and softness to the hair, preventing hair breakage and split ends, contributing to hair length.

Organic Banana Powder - Banana is rich in potassium, natural oils, carbohydrates and vitamins which help in softening the hair and protects the hair’s natural elasticity preventing split ends and breakage. Banana creates manageability, shine, growth and controls dandruff.

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Gentle Curl Towel

£ 18.00

Combat wash day frizz with our easy-to-wrap curl towel that is designed to protect curls on wash day.

Did you know? Curls are extra fragile when wet because of the raised cuticle layer. A regular cotton terry towel can create additional frizz, strip moisture and natural oils from the hair, and roughen the hair cuticles.

Our lightweight, smooth-layered yet ultra-soft and delicate curl towel is created to absorb excess water from the hair whilst being extra delicate on your strands. It's perfect for all curl types.

How to use
Demo
Care

Place the towel over your head while bending forward, with the edges of the towel tucked behind your ears. Wrap the tips of the towel around the front of your head, then tie a knot at the back.
140cm x 45cm

Our unique blend of fabric is composed with 65% Cotton, 30% Polyester and 5% Spandex.
This towel is best washed on a 30-degree gentle cycle wash.

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	GRAPESEED OIL adds radiance and shine
	SWEET ORANGE OIL vitamin c rich, balances and soothes scalp
	AVOCADO OIL replenishes and nourishes hair
	WATERMELON OIL rejuvenates hair and scalp
	PAPAYA OIL provides protection against sun
	VITAMIN E antioxidant protection

	BENTONITE CLAY exfoliates and gently purifies scalp from build up
	RHASSOUL CLAY absorbs excess oils and soothes scalp
	BANANA POWDER softens and replenishes moisture
	COCONUT POWDER conditions and adds elasticity
	PEPPERMINT OIL soothes the scalp and promotes hair growth
	EUCALYPTUS OIL antimicrobial and refreshing
	LAVENDER OIL purifies the scalp and soothes dandruff

	SWEET ALMOND OIL nourishes
	HIBISCUS creates glossiness
	RICE PROTEIN creates volume
	MARSHMALLOW ROOT softens and defines

	ORGANIC ROSE WATER hydrates
	HONEY softens and conditions
	CAMELLIA OIL adds shine
	OAT SILK reduces frizz and flyaways

Real Curly Reviews

Sweet Hibiscus Curl Activating Lotion

Sweet Hibiscus Curl Defining Gel

African Citrus Superfruit Shampoo

African Citrus Superfruit Hair Oil

Organic Rose & Honey Cream Shampoo

Organic Rose & Honey Cream Conditioner

Organic Rose & Honey Leave-in Detangler

Jasmine Oasis Hydrating Hair Mist

Coconut Mint Curl Refresh Clay Wash

Gentle Curl Towel