Flora is the Latin word for plant life. We are passionate about making truly natural, plant powered haircare to nourish, hydrate, soothe and protect all curl types.
We combine nature's most active botanical ingredients such as Aloe, Honey, Rose water, Pro Vitamin B, Lavender, Calendula, Jasmine and Siberian Ginseng to create hydrating recipes for textured hair.
Through potent formulas, we believe that simple is the way to healthy strands. Say goodbye to complicated routines and labels, and hello to curl care that is responsive to the daily needs of your curls.
Our customers are delighted by the essences found in each of our products. Meet curl care that elevates the mood – featuring our signature notes of beautiful, fresh scents derived directly from plants, fruits, flowers, barks, seeds and herbs.
Wanting healthier hair shouldn't have to mean compromising on your wellbeing. Choosing botanical hair food means using natural colours and fragrances derived directly from plants. Compared to the norm, our haircare is free of synthetic fragrances.
Flora & Curl is formulated for women who want results without the use of harsh chemicals. We formulate using clean, gentle, and potent, plant derived ingredients.
Much like the skin, we believe that what you put on your hair and scalp is important. Harsh, harmful and barrier-forming ingredients found in many conventional haircare products can disrupt the natural harmony and balance of our scalp, often preventing moisture and exacerbating dry hair and scalp issues.