"I decided to embrace my natural hair after years of damage using a diffuser and straighteners."

April 06, 2021

Meet Serla from Albania! Serla shares her journey on returning natural as she ditches the straighteners and diffusers and instead heals her 'very prone to breakage' curls. 

The Journey

What inspired you to return natural?

Hello, I am Serla and I live in Albania. I am a Medicine student in my second year of study. Currently 20 years old, I decided to embrace my natural hair after years of damage using a diffuser and straighteners. My hair was extremely dry with no shape, it was also very prone to breakage. I had a very difficult time detangling my hair, it would take a lot of effort and about 20 minutes. I started searching on the internet for the best products and guess whaaat.. Flora and Curl reviews and ingredients made my expectations for my loose, damaged waves rise. And the products didn’t disappoint me at all. I was simply amazed. The texture was fascinating and I could never imagine my hair would someday look like that.

Since then, I never gave up using these products...
I didn’t even try to use any other brand after Flora and Curl, because my hair undoubtedly loves each product and is used to it. My hair now is super healthy, like it has never been before. My dry, yellow ends now are the same colour as my scalp thanks to these amazing products. It looks like I had my hair dyed but noo... it's just the Flora and Curl effect.

What were the challenges (if any) along the way of your healthy hair journey?

I started using drugstore brands but saw no visible effect in my hair. Starting with 1B hair type I reached 2B-2C using these amazing products.
The journey was long but worth the while since I finally found my go-to products. Now my hair is very healthy and all my friends keep asking me about my routine.

What is your number 1 curl tip?

Never let go of Flora and Curl Organic Rose & Honey (Hydrate Me Range) products. Trust me your hair will love them!

Discovering Flora & Curl

What made you buy Flora & Curl products? How did you hear about us?

Searching over the internet for curly girl friendly products I read a lot of reviews, but the fact that Flora and Curl are all organic made me give it a try.

How did you see your hair change after using Flora & Curl products?

After just one use the change was fascinating... My curls are healthy!

Which Flora & Curl product is your favourite and why?

Absolutely the Organic Rose and Honey Leave-in Detangler. It saved my hair from breakage during combing and it leaves my hair shiny, hydrated and ready to style.

What is your current Flora & Curl haircare routine?

Since my hair can be dry and brittle, I use the Organic Rose and Honey range. To begin with, I use the Organic Rose and Honey Cream Shampoo which leaves my hair very soft, then I use the Organic Rose and Honey Leave-in Detangler to detangle them easily without damaging the hair. I style using the Sweet Hibiscus Curl Activating Lotion and Curl Defining Gel from their Style Me Range.

What sets Flora & Curl apart from other brands/products on the market? 

Undoubtedly the fact that they are all natural.


Just look at Serla's gorgeous waves and curls now! All thanks to a little hydration from our Organic Rose & Honey collection (Hydrate Me Range). Want more stories like this? Click here!

Why not share YOUR curl story with us and make a difference? We can't wait to hear all about it, click here to submit your story!

Naturally Yours, 

The Team at Flora & Curl 




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