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August 25, 2017
THE SECRET TO LONG-LASTING MOISTURISED HAIR, IS ACTUALLY NOT A SECRET, IT'S SCIENCE.Did you know that Flora & Curl was born after our founder posed a question to the 3,600+ followers of her hair blog asking them their biggest hair concern was? The number one textured hair issue from 300+ responses: DRY HAIR! In addition to this, many women expressed how they did not have enough time to dedicate to daily maintenance of their tresses. So what is this routine Flora & Curl loves? We stand by the L.O.C/L.C.O Method! The routine every curly girl struggling with dry, brittle, dehydrated and dull strands should know.
What sets the LOC method apart from other methods is the layering of products in a specific order to maximise moisture retention. Both oil and butter are praised for their ability to create a layer along the hair shaft that helps to prevent water from being evaporated and lost into the atmosphere, thus helping the hair to stay moisturised for as long as 2-3 days before reapplication is necessary.
The difference between the LOC method and the LCO method is simple and has to do with whether the oil or the butter comes first:
Simply try both orders to see what your hair prefers best!
Team Flora & Curl
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